The Sterling East

Completed|231 units · 1 tower

The Sterling East is a completed development by OP 17 LIMITED in Business Bay, comprising 231 registered units. 294 sales are registered with the Dubai Land Department, at a current PIX© price of AED 2,375 per sqft. At AED 2,375 per sqft, The Sterling East prices 50% above the Business Bay median of AED 1,587 per sqft on registered sales.

PIX© price · ↑6.6% YoY

2.18MAED

Typical

2,375AED

PSF

Gross yield

5.1%

PIX© rent ÷ PIX© price

Sale records

294

DLD · all time

Rent contracts

215

Ejari · all time

SATELLITE

LocationBusiness Bay

Drive times · typical

Downtown Dubai3 min · 0.7 km

DXB Airport13 min · 15.3 km

DIFC11 min · 4.6 km

Dubai Marina23 min · 22.3 km

Palm Jumeirah24 min · 24.6 km

Nearest · straight-line

Metro stationBurj Khalifa/ Dubai Mall Metro Station1.9 km

MallMAG 318 by mimar0.2 km

SchoolSwimsafe Swimming Private Instructor Lesson0.2 km

HospitalShades Medical Center | Dental Clinic0.3 km

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PIX© Unit History

Pick a building and floor, or select a position in any table below, to follow one unit through every registered owner and tenant.

Floor

Units on floor 12

…

1 Bed on Floor 12, The Sterling East

Size
Record: Jun 2020 to Aug 2026
Owners: 3
Tenants: 2
Price change
Yield on cost

Sale price by owner

Party	Date	Held	Note
2Tenant 2	1 Aug 2026		Owner 3
1Tenant 1	15 Nov 2025	6 mo	Ended early Owner 3
3Owner 3	5 Dec 2024	21 mo	Current owner
2Owner 2	23 Jun 2023	17 mo
1Owner 1	30 Jun 2020	3.0 yrs

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1 Bed · Floor 12 · The Sterling East

Nightly rateAED

Occupancy (237 nights)

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The Sterling East2,375AED/sqft · project-wide

Units

Every unit type registered in this project. PIX© values are EMA-weighted current figures from registered records. Select a row for detail.

Type	Units	PIX© Price	PIX© PSF	PSF YoY	Trend	PIX© Rent /yr	Yield
PIX© Core Project-Wide 74 - 6,632 sqft	231	2.18M	2,375	↑6.6%		111K	5.1%
Residential
Studio · Apartment 315 - 598 sqft	60
1 Bed · Apartment 696 - 1,564 sqft	97
2 Bed · Apartment 757 - 2,140 sqft	57
3 Bed · Apartment 1,651 - 2,332 sqft	5			-		-	-
4 Bed · Apartment 4,626 - 6,632 sqft	2	-	-	-		-	-
Commercial
Shop 1,906 sqft	1	-	-	-	-	-	-
Warehouse 74 - 237 sqft	9	-	-	-	-	-	-

Sales - Project-Wide294 DLD records

PIX© price analysis

PIX©Entry

PIX©Standard

PIX©Premium

PSF YoY

3-month change

All time

Price range

PSF range

Avg size

Cash : mortgage

Off-plan : ready

Latest transactions

Date	Beds	Position	Size	Price	PSF	vs Prior Sale	Tier	Type
15 Jul 2026	1 Bed	The Sterling East · Floor 10	975	1,755,000	1,799	-13.6%	Standard	Standard Sale
9 Jun 2026	1 Bed	The Sterling East · Floor 2	1,186	2,100,000	1,771	+5.7%	Standard	Standard Sale
27 Apr 2026	1 Bed	The Sterling East · Floor 20	972	2,350,000	2,419	+9.3%	Standard	Standard Sale

Rentals - Project-Wide215 Ejari contracts

PIX© rent analysis

PIX©Entry

PIX©Standard

PIX©Premium

Rent PSF YoY

Gross yield

All time

Rent range

Renewals

Latest contracts

Start Date	Beds	Position	Size	Rent / Yr	Rent PSF	vs Prior Rent	Tier	Type
22 Sep 2026	2 Bed	The Sterling East · Floor 17	1,123	180,000	160	-	Standard	CERTIFICATE
12 Sep 2026	1 Bed	The Sterling East · Floor 8	975	140,000	144	-	Standard	CERTIFICATE
9 Sep 2026	Studio	The Sterling East · Floor 2	476	70,000	147	-	Standard	CERTIFICATE

Comparables

How this project prices against its peers, ranked by PIX© price per square foot.

Map of comparable projects in this community

This projectPeers by PIX© PSF rankSelected comparisonSelect a marker to compare

This project

The Sterling East

Compared with

Ahad Residences

PIX© PSF

2,403

Rank

#3 of 37

#2 of 37

Typical price

1.97M

Yield

6.0%

Units

231

357

Sales

108

Rents

215

545

Developer

OP 17 LIMITED

AHAD REAL ESTATE DEVELOPMENT L.L.C

Handover

Completed

Rank	Project	Units	PIX© PSF	vs subject	Typical price	Yield	Sales	Rents
	Peninsula Five SELECT GLOBAL DEVELOPMENT L.L.C · Completed	408					137	351
	Ahad Residences AHAD REAL ESTATE DEVELOPMENT L.L.C · Completed	357					108	545
3	The Sterling East OP 17 LIMITED · Completed	231	2,403	Subject	1.97M	6.0%	76	215
	The Pad PAD PROPERTIES NINE LIMITED · Completed	282					162	475
	Binghatti Canal BINGHATTI DEVELOPERS FZE · Completed	307					122	467
	Urban Oasis DAR AL ARKAN PROPERTIES L.L.C · Completed	482					43	419
	J ONE RKM DURAR PROPERTIES L.L.C · Completed	370					109	228
	The Sterling West OMNIYAT PROPERTIES SEVENTEEN LIMITED · Completed	196					96	181
	SOL Bay S O L PROPERTIES DEVELOPMENT L.L.C · Completed	331					291	705
	Meera AL HABTOOR CITY REAL ESTATE DEVELOPMENT (BR. OF DUBAI NATIONAL INVESTMENT CO L.L.C) · Completed	394					94	1,007
	Terraces Marasi Drive KEY MAVENS FOR REAL ESTATE DEVELOPMENT L.L.C · Completed	128					34	84

Community median 1,587 AED/sqft. Showing the closest-ranked peers of 37 ranked projects in the community. 13 community projects excluded for insufficient recorded sales. 57 excluded for trading only in the off-plan market. 23 excluded for insufficient unit-mix overlap. Peer set trimmed to the most similar projects by unit size, vintage and status. PIX© PSF is like-for-like on this project's unit mix · ready and off-plan registrations priced separately · yields from new Ejari contracts · cash sales, last 48 months.

Comparable projects in Business Bay

The closest-priced registered projects in Business Bay.

The PadAED 2,351/sqft
Ahad ResidencesAED 2,437/sqft
Binghatti CanalAED 2,308/sqft
Urban OasisAED 2,198/sqft
Peninsula FiveAED 2,632/sqft
J ONEAED 2,109/sqft

Common questions about The Sterling East

Answered from Dubai Land Department registered transactions.

How much does a property in The Sterling East cost?

Property in The Sterling East sells at a current PIX© price of AED 2,375 per sqft, or about AED 2,178,401 for a typical unit, based on 294 sales registered with the Dubai Land Department.

Is The Sterling East completed?

Yes. The Sterling East is recorded as completed in the Dubai Land Department project register.

Who is the developer of The Sterling East?

The Sterling East is developed by OP 17 LIMITED, the developer recorded against the project in the Dubai Land Department register.

What is the rental yield in The Sterling East?

The Sterling East yields 5.1% gross, calculated from current PIX© rent against current PIX© sale price, across 215 registered Ejari contracts.

How many units are in The Sterling East?

The Sterling East holds 231 registered units, per the Dubai Land Department unit register.

Have prices in The Sterling East gone up or down?

Price per sqft has risen +6.6% over the last 12 months, to AED 2,375, across 294 registered sales.