The Sterling East

Completed|231 units · 1 tower

The Sterling East is a completed development by OP 17 LIMITED in Business Bay, comprising 231 registered units. 296 sales are registered with the Dubai Land Department, at a current PIX© price of AED 2,479 per sqft. At AED 2,479 per sqft, The Sterling East prices 58% above the Business Bay median of AED 1,573 per sqft on registered sales.

PIX© price · ↑33.8% YoY

2.26MAED

Typical

2,479AED

PSF

Gross yield

5.5%

PIX© rent ÷ PIX© price

Sale records

296

DLD · all time

Rent contracts

238

Ejari · all time

Location data © OpenStreetMap contributors

SATELLITE

LocationBusiness Bay

Drive times · typical

Downtown Dubai3 min · 0.8 km

DXB Airport13 min · 15.3 km

DIFC12 min · 4.7 km

Dubai Marina23 min · 22.4 km

Palm Jumeirah24 min · 24.7 km

Nearby · straight-line

Metro stationBurj Khalifa / Dubai Mall1.9 km

MallSouk Al Bahar0.9 km

SchoolHartland International School2.4 km

HospitalMedcare Orthopaedics & Spine Hospital3.6 km

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PIX© Unit History

Pick a building and floor, or select a position in any table below, to follow one unit through every registered owner and tenant.

Floor

Units on floor 20

…

1 Bed on Floor 20, The Sterling East

Size
Record: Oct 2021 to Oct 2026
Owners: 3
Tenants: 2
Price change
Yield on cost

Sale price by owner

Party	Date	Held	Note
2Tenant 2	1 Oct 2026		Owner 3
3Owner 3	27 Apr 2026	6 mo	Current owner Sold with tenant in place
1Tenant 1	10 Sep 2025	13 mo	Owner 2
2Owner 2	23 Oct 2023	2.5 yrs	Mortgage
1Owner 1	14 Oct 2021	2.0 yrs

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1 Bed · Floor 20 · The Sterling East

Nightly rateAED

Occupancy (237 nights)

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The Sterling East2,479AED/sqft · project-wide

Units

Every unit type registered in this project. PIX© values are EMA-weighted current figures from registered records. Select a row for detail.

Type	Units	PIX© Price	PIX© PSF	PSF YoY	Trend	PIX© Rent /yr	Yield
PIX© Core Project-Wide 74 - 6,632 sqft	231	2.26M	2,479	↑33.8%		124K	5.5%
Residential
Studio · Apartment 315 - 598 sqft	60
1 Bed · Apartment 696 - 1,564 sqft	97
2 Bed · Apartment 757 - 2,140 sqft	57
3 Bed · Apartment 1,651 - 2,332 sqft	5			-		-	-
4 Bed · Apartment 4,626 - 6,632 sqft	2	-	-	-		-	-
Commercial
Shop 1,906 sqft	1	-	-	-	-	-	-
Warehouse 74 - 237 sqft	9	-	-	-	-	-	-

Sales - Project-Wide296 DLD records

PIX© price analysis

PIX©Entry

PIX©Standard

PIX©Premium

PSF YoY

3-month change

All time

Price range

PSF range

Avg size

Cash : mortgage

Off-plan : ready

Latest transactions

Date	Beds	Position	Size	Price	PSF	vs Prior Sale	Tier	Type
6 Oct 2026	1 Bed	The Sterling East · Floor 13	972	2,171,000	2,233	+8.7%	Standard	Standard Sale
1 Oct 2026	Studio	The Sterling East · Floor 2	420	1,100,000	2,617	0.0%	Standard	Standard Sale
15 Jul 2026	1 Bed	The Sterling East · Floor 10	975	1,755,000	1,799	-13.6%	Standard	Standard Sale

Rentals - Project-Wide238 Ejari contracts

PIX© rent analysis

PIX©Entry

PIX©Standard

PIX©Premium

Rent PSF YoY

Gross yield

All time

Rent range

Renewals

Latest contracts

Start Date	Beds	Position	Size	Rent / Yr	Rent PSF	vs Prior Rent	Tier	Type
20 Oct 2026	1 Bed	The Sterling East · Floor 11	1,123	138,258	123	-	Standard	CONTRACT
19 Oct 2026	1 Bed	The Sterling East · Floor 3	876	130,000	148	-	Standard	CONTRACT
15 Oct 2026	Studio	The Sterling East · Floor 1	484	62,000	128	-	Standard	CERTIFICATE

Comparables

How this project prices against its peers, ranked by PIX© price per square foot.

Map of comparable projects in this community

Location data © OpenStreetMap contributors

This projectPeers by PIX© PSF rankSelected comparisonSelect a marker to compare

This project

The Sterling East

Compared with

Peninsula Five

PIX© PSF

2,481

Rank

#2 of 37

#1 of 37

Typical price

1.98M

Yield

6.0%

Units

231

408

Sales

142

Rents

238

385

Developer

OP 17 LIMITED

SELECT GLOBAL DEVELOPMENT L.L.C

Handover

Completed

Rank	Project	Units	PIX© PSF	vs subject	Typical price	Yield	Sales	Rents
	Peninsula Five SELECT GLOBAL DEVELOPMENT L.L.C · Completed	408					142	385
2	The Sterling East OP 17 LIMITED · Completed	231	2,481	Subject	1.98M	6.0%	78	238
	Ahad Residences AHAD REAL ESTATE DEVELOPMENT L.L.C · Completed	357					112	573
	The Pad PAD PROPERTIES NINE LIMITED · Completed	282					152	473
	Urban Oasis DAR AL ARKAN PROPERTIES L.L.C · Completed	482					45	469
	J ONE RKM DURAR PROPERTIES L.L.C · Completed	370					101	235
	SOL Bay S O L PROPERTIES DEVELOPMENT L.L.C · Completed	331					239	723
	Meera AL HABTOOR CITY REAL ESTATE DEVELOPMENT (BR. OF DUBAI NATIONAL INVESTMENT CO L.L.C) · Completed	394					87	1,032
	The Sterling West OMNIYAT PROPERTIES SEVENTEEN LIMITED · Completed	196					98	192
	Binghatti Canal BINGHATTI DEVELOPERS FZE · Completed	307					124	505
	Nobles Tower TIGER PROPERTIES · Completed	584					50	521

Community median 1,573 AED/sqft. Showing the closest-ranked peers of 37 ranked projects in the community. 13 community projects excluded for insufficient recorded sales. 56 excluded for trading only in the off-plan market. 23 excluded for insufficient unit-mix overlap. Peer set trimmed to the most similar projects by unit size, vintage and status. PIX© PSF is like-for-like on this project's unit mix · ready and off-plan registrations priced separately · yields from new Ejari contracts · cash sales, last 48 months.

Comparable projects in Business Bay

The closest-priced registered projects in Business Bay.

Ahad ResidencesAED 2,428/sqft
The PadAED 2,352/sqft
Peninsula FiveAED 2,640/sqft
Urban OasisAED 2,215/sqft
J ONEAED 2,130/sqft
SOL BayAED 2,092/sqft

Common questions about The Sterling East

Answered from Dubai Land Department registered transactions.

How much does a property in The Sterling East cost?

Property in The Sterling East sells at a current PIX© price of AED 2,479 per sqft, or about AED 2,257,475 for a typical unit, based on 296 sales registered with the Dubai Land Department.

Is The Sterling East completed?

Yes. The Sterling East is recorded as completed in the Dubai Land Department project register.

Who is the developer of The Sterling East?

The Sterling East is developed by OP 17 LIMITED, the developer recorded against the project in the Dubai Land Department register.

What is the rental yield in The Sterling East?

The Sterling East yields 5.5% gross, calculated from current PIX© rent against current PIX© sale price, across 238 registered Ejari contracts.

How many units are in The Sterling East?

The Sterling East holds 231 registered units, per the Dubai Land Department unit register.

Have prices in The Sterling East gone up or down?

Price per sqft has risen +33.8% over the last 12 months, to AED 2,479, across 296 registered sales.