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Ask Claude77 Shades is a development in Business Bay, comprising 405 registered units. 8 sales are registered with the Dubai Land Department, at a current PIX© price of AED 1,944 per sqft. At AED 1,944 per sqft, 77 Shades prices 27% below the Business Bay median of AED 2,660 per sqft on registered sales.
PIX© Unit History
Pick a building and floor, or select a position in any table below, to follow one unit through every registered owner and tenant.
Units
Every unit type registered in this project. PIX© values are EMA-weighted current figures from registered records. Select a row for detail.
| Type | Units | PIX© Price | PIX© PSF | PSF YoY | Trend |
|---|---|---|---|---|---|
PIX© Core Project-Wide 126 - 6,489 sqft | 405 | 1.19M | 1,944 | - | |
| Residential | |||||
1 Bed · Apartment 878 - 1,249 sqft | 190 | - | |||
2 Bed · Apartment 1,440 - 1,966 sqft | 78 | - | - | - | - |
3 Bed · Apartment 3,250 - 3,302 sqft | 3 | - | - | - | - |
4 Bed · Apartment 3,252 - 3,263 sqft | 4 | - | - | - | - |
5 Bed · Apartment 5,158 - 6,489 sqft | 6 | - | - | - | - |
| Commercial | |||||
Office 126 - 524 sqft | 116 | - | - | - | |
Shop 535 - 1,100 sqft | 8 | - | - | - | - |
| Date | Unit No. | Beds | Position | Size | Price | PSF | vs Prior Sale | Tier | Type |
|---|---|---|---|---|---|---|---|---|---|
| 10 Sep 2026 | 1 Bed | 77 Shades · Floor 5 | 878 | 1,700,000 | 1,936 | - | Standard | Off-Plan Sale | |
| 24 Jun 2026 | 1 Bed | 77 Shades · Floor 3 | 882 | 1,200,000 | 1,361 | - | Standard | Off-Plan Sale | |
| 23 Jun 2026 | 1 Bed | 77 Shades · Floor 8 | 879 | 1,270,163 | 1,446 | - | Standard | Off-Plan Sale |
Comparables
How this project prices against its peers, ranked by PIX© price per square foot.
Comparable projects in Business Bay
The closest-priced registered projects in Business Bay.
- Aykon City Tower AAED 1,964/sqft
- Onda by KascoAED 1,918/sqft
- Aykon City Tower CAED 1,983/sqft
- The Paragon by IGOAED 1,868/sqft
- Royal Regency Suites Tower TwoAED 2,095/sqft
- Royal Regency SuitesAED 2,102/sqft
Common questions about 77 Shades
Answered from Dubai Land Department registered transactions.
How much does a property in 77 Shades cost?
Property in 77 Shades sells at a current PIX© price of AED 1,944 per sqft, or about AED 1,187,604 for a typical unit, based on 8 sales registered with the Dubai Land Department.
How many units are in 77 Shades?
77 Shades holds 405 registered units, per the Dubai Land Department unit register.