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The Prism is a completed apartment development by CREDO INVESTMENTS F Z E in Business Bay, comprising 300 registered units. 772 sales are registered with the Dubai Land Department, at a current PIX© price of AED 1,836 per sqft. At AED 1,836 per sqft, The Prism prices 25% below the Business Bay average of AED 2,432 per sqft on registered sales.
Units
Every unit type registered in this project. PIX© values are EMA-weighted current figures from registered records. Select a row for detail.
| Type | Units | PIX© Price | PIX© PSF | PSF YoY | Trend | PIX© Rent /yr | Yield |
|---|---|---|---|---|---|---|---|
PIX© Core Project-Wide 705 – 2,289 sqft | 300 | 1.88M | 1,836 | ↑15.3% | 149K | 7.9% | |
| Residential | |||||||
Studio · Apartment — | — | — | — | — | — | — | — |
1 Bed · Apartment — | — | — | — | — | — | — | — |
2 Bed · Apartment — | — | — | — | — | — | — | — |
3 Bed · Apartment — | — | — | — | — | — | — | |
| Commercial | |||||||
Office 725 – 2,289 sqft | 290 | ||||||
Shop 705 – 1,873 sqft | 10 | — | — | — | |||
| Date | Position | Size | Price | PSF | vs Prior Sale | Tier | Type |
|---|---|---|---|---|---|---|---|
| 9 Jul 2026 | Floor 12 | 973 | 1,800,000 | 1,850 | +5.9% | Standard | Standard Sale |
| 19 Jun 2026 | Floor 28 | 1,366 | 2,500,000 | 1,831 | +43.7% | Standard | Standard Sale |
| 4 Jun 2026 | Floor 14 | 1,158 | 2,000,000 | 1,728 | — | Entry Level | Standard Sale |
| Floors | Median Rent / Yr |
|---|---|
| All floors | 515 rentals |
| Floors 2-29 | 453 rentals |
| Floors 30-32 | 31 rentals |
| Floors 33-35 | 31 rentals |
| Start Date | Position | Size | Rent / Yr | Rent PSF | vs Prior Rent | Tier | Type |
|---|---|---|---|---|---|---|---|
| 15 Aug 2026 | Floor 23 | 880 | 110,000 | 125 | -15.4% | Entry Level | new |
| 14 Aug 2026 | Floor 26 | 1,244 | 180,000 | 145 | +12.4% | Standard | renewal |
| 10 Aug 2026 | Floor 8 | 1,158 | 110,000 | 95 | -26.7% | Entry Level | new |
Comparables
How this project prices against its peers, ranked by PIX© price per square foot.
Comparable projects in Business Bay
The closest-priced registered projects in Business Bay.
- RegaliaAED 1,833/sqft
- CenturyAED 1,854/sqft
- Westburry TowerAED 1,859/sqft
- Iris BayAED 1,812/sqft
- Bay's EdgeAED 1,806/sqft
- SLS DubaiAED 1,876/sqft
Common questions about The Prism
Answered from Dubai Land Department registered transactions.
How much does a property in The Prism cost?
Property in The Prism sells at a current PIX© price of AED 1,836 per sqft, or about AED 1,882,208 for a typical unit, based on 772 sales registered with the Dubai Land Department.
Is The Prism completed?
Yes. The Prism is recorded as completed in the Dubai Land Department project register (completed q1 2010).
Who is the developer of The Prism?
The Prism is developed by CREDO INVESTMENTS F Z E, the developer recorded against the project in the Dubai Land Department register.
What is the rental yield in The Prism?
The Prism yields 7.9% gross, calculated from current PIX© rent against current PIX© sale price, across 3,986 registered Ejari contracts.
How many units are in The Prism?
The Prism holds 300 registered units, per the Dubai Land Department unit register.
Have prices in The Prism gone up or down?
Price per sqft has risen +15.3% over the last 12 months, to AED 1,836, across 772 registered sales.