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Prime Business Center is a completed apartment development by PRESCOTT ENTERPRISES LTD in Jumeirah Village Circle, Al Barsha South Fourth, comprising 178 registered units. 463 sales are registered with the Dubai Land Department, at a current PIX© price of AED 1,201 per sqft. At AED 1,201 per sqft, Prime Business Center prices 17% below the Jumeirah Village Circle average of AED 1,452 per sqft on registered sales.
Units
Every unit type registered in this project. PIX© values are EMA-weighted current figures from registered records. Select a row for detail.
| Type | Units | PIX© Price | PIX© PSF | PSF YoY | Trend | PIX© Rent /yr | Yield |
|---|---|---|---|---|---|---|---|
PIX© Core Project-Wide 860 – 2,686 sqft | 178 | 1.98M | 1,201 | ↑16.0% | 124K | 6.3% | |
| Residential | |||||||
Villa (Bedrooms Unknown) 48,509 sqft | — | — | — | — | — | — | |
| Commercial | |||||||
Office 860 – 2,686 sqft | 174 | ||||||
Shop 1,618 – 1,883 sqft | 4 | — | — | — | |||
| All towers | Tower A | Tower B | |
|---|---|---|---|
| All units | 42 sales | 20 sales | 22 sales |
| Date | Position | Size | Price | PSF | vs Prior Sale | Tier | Type |
|---|---|---|---|---|---|---|---|
| 31 Jul 2026 | Tower A · Floor 10 | 1,611 | 1,950,000 | 1,210 | +2.6% | Premium | Standard Sale |
| 22 Jun 2026 | Tower A · Floor 11 | 1,805 | 1,900,000 | 1,053 | +75.4% | Entry Level | Standard Sale |
| 18 Jun 2026 | Tower B · Floor 14 | 1,457 | 1,600,000 | 1,098 | +23.1% | Entry Level | Standard Sale |
| Floors | All towers | Tower B | Tower A |
|---|---|---|---|
| All floors | 320 rentals | 160 rentals | 160 rentals |
| Floors 1-15 | 282 rentals | 134 rentals | 148 rentals |
| Floors 16-17 | 38 rentals | 26 rentals | 12 rentals |
| Start Date | Unit | Size | Rent / Yr | Rent PSF | vs Prior Rent | Tier | Type |
|---|---|---|---|---|---|---|---|
| 1 Sep 2026 | — | 1,680 | 124,654 | — | — | Standard | new |
| 1 Sep 2026 | — | 1,049 | 124,654 | — | — | Standard | new |
| 20 Aug 2026 | — | 1,049 | 120,000 | 114 | — | Entry Level | new |
Comparables
How this project prices against its peers, ranked by PIX© price per square foot.
Comparable projects in Jumeirah Village Circle
The closest-priced registered projects in Jumeirah Village Circle.
- Marwa HeightsAED 1,201/sqft
- The Fifth TowerAED 1,201/sqft
- Plazzo HeightsAED 1,202/sqft
- The VybeAED 1,202/sqft
- Nicholas ResidenceAED 1,204/sqft
- Oxford BoulevardAED 1,204/sqft
Common questions about Prime Business Center
Answered from Dubai Land Department registered transactions.
How much does a property in Prime Business Center cost?
Property in Prime Business Center sells at a current PIX© price of AED 1,201 per sqft, or about AED 1,976,545 for a typical unit, based on 463 sales registered with the Dubai Land Department.
Is Prime Business Center completed?
Yes. Prime Business Center is recorded as completed in the Dubai Land Department project register (completed q2 2010).
Who is the developer of Prime Business Center?
Prime Business Center is developed by PRESCOTT ENTERPRISES LTD, the developer recorded against the project in the Dubai Land Department register.
What is the rental yield in Prime Business Center?
Prime Business Center yields 6.3% gross, calculated from current PIX© rent against current PIX© sale price, across 2,009 registered Ejari contracts.
How many units are in Prime Business Center?
Prime Business Center holds 178 registered units, per the Dubai Land Department unit register.
Have prices in Prime Business Center gone up or down?
Price per sqft has risen +16.0% over the last 12 months, to AED 1,201, across 463 registered sales.